To: All Meritas Members
 
Meritas Capability Webinar: Going From Faceless to Facebook
 
Date: Thursday, February 23, 2012
Time: 1:00 - 2:00pm U.S. Central Time
Presenters: Meritas Members, Ethan Wall (Richman Greer, P.A. - Miami, Florida, USA) and Heather Logan Melick (Luper Neidenthal & Logan - Columbus, Ohio, USA)
 
This webinar will introduce social media as a tool for business development, including a “how to” guide for the “Big Three” (Facebook, Twitter, and LinkedIn), practical tips for using social media in your practice, and will introduce the tools in the “Social Media Guide for Lawyers” authored by the members of the Leadership Institute 2010-2011 class. This webinar will include content from last year’s presentation at the Annual Meeting, and will preview some of the new content the class members will present at the Annual Meeting in New Orleans.
 
How to register?
 
To register, please click on the following link:
 
 
Once you have registered, you will receive a confirmation email with instructions on how to join the conference.
 
About the Speakers
 
Ethan Wall
Named in 2010 and 2011 as one of “Florida’s Rising Stars” and “Top Up & Comers” in Super Lawyers and Florida Trend Magazine, Ethan Wall concentrates in complex internet and intellectual property litigation with an emphasis on trademarks, trade secrets, and social media with Richman Greer, P.A in Miami. Ethan co-authored the Social Media Guide for Lawyers with the 2010-11 Leadership Institute, a book on how lawyers and law firms can use Facebook, Twitter, and LinkedIn to practically, ethically, and responsibly use social media to promote their practice. He writes about the effect of social media law on the law in his Social-Media-Law-And-Order blog, and has delivered presentations on the subject throughout the United States and Canada.
 
Heather Logan Melick
Heather Logan Melick practices in the Litigation Department at Luper Neidenthal & Logan in Columbus, Ohio concentrating in complex commercial litigation and appellate work. Prior to joining LNL, Heather served in the United States Air Force JAG Corps attaining the rank of Major. Following the Air Force, Heather was on the pharmaceutical defense trial team at a large Cleveland, Ohio law firm. Heather was the co-chairperson of the 2010-2011 Meritas Leadership Institute, and a co-author of the Social Media Guide for Lawyers. She currently serves as one of the mentors to the current Meritas Leadership Institute class.